Monday, October 23, 2023

Shawn Johnson & Bio-Oil Are Celebrating Labor & Delivery Staffers In The Sweetest Way

— Getty Images for Bio-Oil®

Whether you’ve had a baby (or three), or you’ve supported a laboring mom through the trenches of delivery, you already know that it doesn’t just take a village to raise a child — it also takes an entire village of OB-GYNs, nurses, OB techs, doulas, midwives, and specialists to safely bring that child into this world. Working behind the scenes, that “village” of workers tends to leave lasting impressions on pre- and post-partum moms. “The vibes during my labor were unreal,” says Sarah P., a new mom who had her first baby in September after a grueling hospital stay. “I labored for 38 hours and workers from earlier shifts kept coming back to check on me. They seriously deserved the world.”

Ask any new mom and you’ll hear this sentiment echoed again and again: how life-changing their delivery nurse was, how they couldn’t have done it without their labor squad, and how they’ll never forget the support they felt in the delivery room. Yet after mom heads home with her newborn, the labor and delivery team continues to work long and emotionally draining 12-hour shifts, typically without the recognition they deserve.

So when two champions of motherhood — Bio-Oil and legendary gymnast Shawn Johnson — had the opportunity to give back to these unsung heroes, they made sure to show their love when workers needed it most: during September, aka the busiest birth month of the year in the U.S. “As a mom of two kids and one on the way, I know how critical the labor and delivery staff are in ensuring both me and my babies are healthy, cared for, and supported throughout this important time,” says Johnson, who is pregnant with her third child.

Bio-Oil® Skincare Oil

Together, Bio-Oil and Johnson spent the busy month of September showering hospital staff workers with thank-you gifts, both locally in Johnson’s hometown and across the nation. The brand sent hospital-approved goodies — like sweatshirts, compression socks, and water bottles — to the busiest labor and delivery floors in the country as part of their month-long Labor of Love campaign.

Every care package also included two of Bio-Oil’s most beloved skincare oils: Bio-Oil Skincare Oil (which uses a mix of mineral oil and proprietary PurCellin Oil™ as its base) and Bio-Oil Natural (which uses 100 percent natural plant oils as its base). Despite being oils, they’re also surprisingly non-greasy and fast absorbing. Because let’s be real, the last thing busy delivery workers want is a heavy, sticky oil soaking through their scrubs.

— Getty Images for Bio-Oil®
— Getty Images for Bio-Oil®

Of course, it’s not just labor and delivery teams or expecting mothers who can benefit from Bio-Oil. Both oils are specifically formulated to help improve the look of acne marks, skin texture, and uneven skin tones — all of which can pop up from run-of-the-mill hormonal fluctuations. As Bio-Oil partner and OB-GYN Dr. Kiarra King recently told her followers, “Keeping skin moisturized with a product like Bio-Oil Skincare Oils can help maintain the integrity of the skin barrier and retain essential moisture.” Basically, Bio-Oil is like a soothing and supportive hug for your skin.

In an ideal world, hospital staff would be showered with gift baskets, skincare oils, and celebrations every day of the year. But in reality, heartfelt gestures — from a genuine thank you to a homemade care package — go a long way toward repaying labor and delivery workers for their selflessness and kindness when you need them most.


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